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Coloring Outside the Lines

Featuring: Jeff Tobe

Today’s guest is Certified Speaking Professional, Jeff Tobe, a creativity and customer experience expert, and successful author who works with companies and organizations who want to increase their bottom line by changing their customer experience and retaining great talent.

He is the author of the hugely popular book, Coloring Outside The Lines. His newest book, ANTICIPATE: Knowing What Customers Need Before They Do is quickly becoming one of the hottest business books on the market.

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    Coloring Outside the Lines
    Jeff Tobe

Coloring Outside The Lines

  • Jeff, you are encouraging businesses to “color outside the lines” – what exactly do you mean?
  • In your book, Coloring Outside the Lines, you developed “The Harvey Principle”. Would you share this with the listeners and tell us how we can apply it to our personal and professional lives?
  • What is the difference between customer service and customer experience?
  • Why would companies hire you versus anyone else in the industry?

If you would like to learn more about Jeff or watch one of his free videos, go to his website at and to his YouTube channel. OR just email him if you have any questions.

Finally, Jeff has an amazing offer for you. If you send him an email to, and put “EliteWire book” in the subject line, he will send you a pdf of his book, COLORING OUTSIDE THE LINES for FREE.

Thank you all for listening to this AuthorExpertWire podcast brought to you by #AnnieJenningsPR. Visit to learn how you too can enjoy high-powered, NO RETAINER performance publicity to build an influential brand and achieve your marketing and PR goals and objectives.


Jeff Tobe

Certified Speaking Professional, Jeff Tobe’s credentials are impressive. Insider Magazine dubbed him “The Guru of Creativity in Customer Experience” and readers of Convention & Meetings Magazine chose him as one of their favorite speakers along with other celebrities including Bill Clinton, Anderson Cooper, Condoleezza Rice and Daniel Pink. He is a creativity and customer experience expert, professional speaker and successful author who works with companies and organizations who want to increase their bottom line by changing their customer experience and retaining great talent. His articles have been read in hundreds of publications and he is the author of the hugely popular book, Coloring Outside The Lines. He is the co-author of three other books and his newest book, ANTICIPATE: Knowing What Customers Need Before They Do is quickly becoming one of the hottest business books on the market. He is also the creator of the Touch Point Focus initiative in which he helps clients re-examine their customer touch points.

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